Björk.Eklund Group changes its name to
Greencarrier AB
The Björk.Eklund Group is changing its name to
Greencarrier AB with effect from 1 February 2012. Previously the Greencarrier
name had only been used by companies that formed part of Greencarrier Freight
Services, the division of the Björk.Eklund Group offering customised
logistics and transport solutions worldwide.
Now the majority of Group companies not currently
branded Greencarrier will also change their names to reflect their membership
of the Greencarrier Group. This includes the Greenship/Loadmasters liner agency
division that represents Evergreen Line in several markets within the
Nordic/Baltic region. Only the Scandinavian Shipping & Logistics division
will maintain a separate identity.
According to Björn Eklund, CEO of the newly
renamed Greencarrier AB, the Björk.Eklund Group has grown continuously
over the last few years and today has approximately 650 employees working under
several brands in ten different markets including China. He explains that the
decision to consolidate the company's brands under one name will boost the
global profile of its various activities and reflect the Group's commitment to
provide its customers with environmentally sustainable transport solutions:
"By minimising the number of company names,
our aim is to communicate even more clearly as well as to facilitate business
for our customers, partners and future employees.
"From an organisational and practical
perspective, these changes will simply mean that there will be a new company
name on our doors, invoices, business cards and stationery. Our phone numbers,
contact persons and corporate registration numbers will remain the same. New
e-mail addresses will be used, although the old ones will continue to work for
a while longer. From now on, our website will be
www.greencarrier.com."
-ends-
Note to Editors:
A photograph is available to download on
the Dunelm website at
http://www.dunelmpr.co.uk/Greencarrier-photogallery.html
The caption reads:
"Following the renaming of the
Björk.Eklund Group to Greencarrier AB, its founders Stefan Björk
(left) and Björn Eklund (right), will continue to hold the positions of
Chairman and Chief Executive Officer respectively."
For further information on Greencarrier, please see
www.greencarrier.com
or contact Åsa Nyden, Corporate Communications on tel: +46 31 85 79
00.
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